About Gush

With nearly 50% of marriages ending in divorce—and countless breakups unfolding across the globe—modern dating has never felt more fragile. One major culprit? How we filter potential partners—too often, looks come first. In fact, over 80% of dating app users admit to deciding on a match solely by glancing at photos. This fosters a culture of superficiality, fueling an endless cycle of swipes and short-lived connections.
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At Gush—which means “ear” in Persian—we believe true connection should start with personality, not pictures. Think of it this way: nature deliberately made courtship challenging so that partners who choose each other do so with real commitment and effort. The era of endless swiping has only exacerbated this problem. When you can rack up matches by posting a few curated images (or even AI-generated captions), you become inundated with quick dopamine hits. Yes, it feels good to see many matches—but those matches often fade just as quickly. By encouraging conversation first, Gush ensures that any spark is rooted in compatibility and genuine rapport.
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Our philosophy is simple: meaningful relationships are valuable and worth investing time and energy in. We understand that talking is harder than tapping a heart on a photo, but that’s exactly why it’s so vital. It acts as a natural filter—only those who value depth and emotional investment will take the time to engage. And by focusing on personality early on, you reveal authentic traits that often get lost in image-heavy platforms. The result? A more thoughtful approach to dating, a greater likelihood of finding a partner who genuinely aligns with your values, and fewer superficial connections that fizzle out after a few messages.
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Still, we know your time is precious. That’s why we use advanced AI to match you with people who share your interests and relationship goals, increasing the odds of finding someone who resonates with you beyond the surface. We believe good things are worth the effort—including the journey to lasting love. Gush is for those who know their worth and want a partner who recognizes it, too.
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If you’re ready to leave behind the endless scrolling, shallow matches, and fleeting dopamine hits of traditional dating apps, welcome to Gush. It’s time to listen before you look, connect before you swipe, and build something real—one genuine conversation at a time. We strive to help you find something deeper because good things are worth working for.